We are delighted to launch our new product and a first for the financial recruitment sector in Yorkshire – video campaign sites. The number one reason that attracts most candidates to a new employer is PEOPLE. Products, premises, development plans, salaries and location are all important but they are all redundant attractions if the people who lead & already work in the business are not impressive.

We work with the full spectrum of employers across the region but the ones who energise us the most are where there is a strong personal connection – people who can inspire, energise and motivate us to do a good job to attract the best candidates for them. Our video campaign product allows us to deliver the strengths of these individuals (and consequentially, their businesses) directly to the candidate pool.We are proud that Saffery have been the first employer to invest in our product. They are a perfect choice for the video campaign:

• They have an excellent employer proposition that can reward top talent
• Their reputation is one of high quality, people-centric and ambition
• An outstanding partner team, who all share the same characteristics but have their own unique personalities. Jonathan Davies and Sally Appleton are excellent leaders, managers and role models for any candidate for their current vacancies.

Our partners have spent time with Sally & Jonathan to understand the overall proposition of the firm and understand why the best candidates should join them. We have then brought in our creative & design consultants at Vivid Creative to film and craft the campaign.

Click here to view the video microsite and look out for our future campaigns. If you would like to discuss this part of our service in more detail, please email Nik Pratap on nik@pratappartnership.co.uk.